FRANCHISE WRAPS & GRAPHICS
National and local franchises operate professional fleet through their franchisees supporting the business operation and transportation. A franchise fleet might consists of sedans, vans, and trucks depending on the business’ nature and needs. What’s common with all these vehicles is that they deliver advertising with custom franchise wraps and graphics – like a large ad campaign. These campaign graphics present the franchise’ brand name, logo, character, contact information, and products and services of the franchise. Franchise wraps and graphics are the uniforms for the franchise’s fleet vehicles. Vehicle wraps are a strong advertising media for franchises. Their consistent appearances in the communities the franchise serves achieve the effective frequency consumers need to be exposed to an advertising message before acting upon it. For vehicle wraps and graphics, it can take several encounters before the viewers may recall and contact your business for service. And each of the following encounters reinforc








Content
Ensure that all the franchise graphics have the most updated and correct information about the company.
Consistent
All the vehicles in the fleet should have wraps and graphics that are coherent in representing the brand they endorse.
Condition
A franchise vehicle with dirty or damaged wraps and graphics undermine the pristine impressions of the brand.
Communication
Make sure that the franchise vehicle wraps and graphics communicate with both internal and external customers.